ABOUT
Sydney Creative Management was started in 2006 and quickly grew to include actors from a wide range of backgrounds and experiences including graduates of NIDA; VCA; Theatre Nepean; Guildhall School of Drama (UK); Sydney Theatre School; AADA; ACA; ACTT; Screenwise and others. During the agency's operation we have secured acting work for clients in many television productions, feature films and TVCs (see below).
VISION
Our vision is to create and develop an agency for professional actors that recognises their long-term effort and persistance in the pursuit of excellence through training, experience and commitment to their craft.
MISSION
Our mission is to ensure our clients have practical tools and strategies for accomplishing their career goals. We do this by promoting, encouraging, advising, and supporting their efforts to ensure they have the best possible chance to maximise their ability to gain employment in the sector and realise their potential as performing artists.
VALUES
We are passionate about acting and about what’s possible
We value working together as a team
We recognise and value long-term effort
We like to be positive
We aspire to high standards
We encourage our clients to dream big
We create opportunities
We are optimistic about the future
We value honesty, integrity and truthfulness
We are encouraging and supportive
FEE STRUCTURE
AGENCY FEES (all clients)
10% commission from earnings generated from SCM agency submissions and activities
OPTIONAL MANAGEMENT FEES (selected clients)*
(under separate ‘Entertainment Industry Managerial Agreement’*)
$99 per month inc GST.
*NOTE: In NSW, Department of Fair Trading regulations stipulate that: An agency can charge no more than 10% commission for agency services. An ‘Entertainment Industry Managerial Agreement’ is an agreement in writing that recognises the additional services provided by a performer representative regarding the management of your reputation, career or career development. If you decide to enter into this type of agreement it must contain an ‘additional fee acknowledgement’ that makes it clear you will be charged fees in excess of the fee caps in return for the performer representative providing managerial services.
CLIENT TESTIMONIALS
Since moving to Sydney 42 years ago I have had around eight different agents. Sydney Creative Management is without a doubt the best agency I have been with. Mark really knows his stuff. He's a trained actor, acclaimed director, a teacher and an astute businessperson. Since joining the agency in 2019 I have been impressed by Mark's approachability, respect, understanding, concern and professionalism. In the last year Mark has provided extra 'management' support through the Insiders program which coaches actors to achieve their full potential by assuming a proactive approach to the industry. A real sense of community amongst SCM actors is an added benefit of 'Acting Insiders' and the weekly Zoom meetings which are open to all SCM actors. Apart from all of this (and possibly because of it) I have had far greater opportunities to audition/self tape. I'm being seen by a wider range of casting directors than ever before. I am hitting some substantial career goals. But most importantly I know that when I need to reassess and create new goals Mark will have the time and the skills to listen and work with me to map out the next phase.
Susan Kennedy
I joined the Sydney Creative Management agency recently and couldn’t be happier… The head of the agency provides a more personal representation that makes you feel as though you are always being considered and thought of. His considerable knowledge of the Industry makes me feel confident I’m being represented by someone who knows it’s complexities and how to navigate them. He recently invited his agency clients to participate in an amazing 8 week course called the “Acting Insiders” program. I found the course topics and information contained in this program a valuable tool for any working actor, and for Mark to offer this to his clients, tells me he values his clients and is eager for them to succeed. If you’re looking for representation, SCM offers you a home where you’ll be seen, heard and guided. Exciting times…..
Gary Daniels
I joined Sydney Creative Management around 4 years ago, a move initiated by my desire to leave my previous agent. Mark is an interested and inspiring agent. Mark secures me plenty of auditions, and I’m taking on board his advice to further my chances of more castings and work. Through Mark, we have access to the Acting Insiders program, which gives actors valuable information on all aspects of the business, and he has recently initiated a weekly Zoom session with his clients, where he chats to us and answers any concerns and questions we may have. It’s a great way to get to know each other better as most of us rarely see our agents. I can highly recommend Sydney Creative Management!
Sue Lodge
When I approached Mark for representation, I already knew of his history as a trained actor, director, teacher, theatre owner and acting school owner. We went to the same acting training institution, so we had the same ideas, work ethic and experience. I knew I could trust him because he truly is empathetic to the working/ gigging actor in Australia. He is also kind, generous, practical and will be honest while being fair in order for you to get the best out of him and the agency. The Acting Insiders Group is a great way to ask those questions, emerging actors fear to ask their new agent because they do not want to ‘annoy’ their agent. In this online group setting you will find, the question you ask with trepidation will often be the universal question everyone wants answered. Great advice as well in a supportive environment of your peers, offering their experiences as a learning tool to advance your career.
Maria de Marco
Mark from Sydney Creative Management has been paramount in building my confidence and knowledge of navigating the industry by providing insightful wisdom and expertise. I have been self taping weekly through the castings Mark has sourced for me, this has got me in front of the important CD’s and has greatly benefitted my career progression.
Billy White
SCM CLIENT SUCCESS
Agency clients have secured professional or semi-professional acting roles (sourced by SCM) in the following theatre, film and television productions:
The Twelve (Foxtel) - Series regular
The Usual Suspects - Guest Role
Seafood Industries
Newcastle Permanent
KFC
Total Control - Guest Role x 2
Berocca
Jim Beam
AFTRS
Real Insurance
Amaysim (US TVC)
Lamb
AMP
I Am Woman - Feature Film
H&R Block
Misubishi
McDonalds
The Australian
Budget Direct
Codral
Freestyle Libra (US TVC)
BBQs Galore
Telstra
Boozebud
IGA
NBN Co.
Dept. of Health
NRMA
Pure Blonde
QBREXZA - US TVC
Prospa
Esperion - US TVC
Subway
CBA
Gumtree
All Saints - Guest Roles x 3
Home and Away - Guest Roles x 3
The Rocky Horror Show - Lyric Theatre (Star City)
The Vertical Hour - Sydney Theatre Company
Scorched - Belvoir St Theatre
SBS - Promo
Youtube - TVC
KFC - TVC
Commbank - TVC
NRMA - TVC
Lamb - TVC
ANZ - TVC
AFTRS - Promo
Greater Union - TVC
1300 Flowers - TVC
Smiths - TVC
eBAY - TVC
Zociac Pools - Corporate Video
Yahoo - TVC
KFC - TVC x 3
Qantas - TVC
Holden - TVC
Babies Galore - TVC
Woolworths - TVC
Nicabate - Print Media
Biozet - TV Commercial (TVC)
The Athlete’s Foot - TVC X 3
Crime Investigations Australia - episodes x 3
Fox Symes Australia - TVC
City Rail - Corporate Video
The Rumour – Theatre
Carlton Draught "Flashbeer" - TVC
Shakespeare Under the Stars - Theatre
Pizza Hut - TVC
Westpac - Corporate Video
Panasonic - TVC
Gatorade - TVC
Hyundai - TVC
Fragments of Hong Kong - ABC Radio Drama
NSW Nurses Association - TVC
McDonalds - TVC
SBS - TV Promo
RTA - TVC
Hutchison 3 Mobile - TVC
Cancer Council - TVC x 2
Career One - TVC
The Chaser - ABC TV Internet Promotion
Wrigley's Extra - TVC
Hotels.com - TVC
Rabo Plus - TVC
ICE Drug Awareness - TVC
Big Brother 3 Mobile - TVC
Telstra - TVC
Bottlemart - TVC
Dept. of Health - TVC
Back to Before - Theatre in Education
Myhome.com - TVC X 3
Crash Investigations Australia
MLC - TVC
3 Mobile - TVC
Aeroguard - TVC
Project Highlander - TVC
Much Ado About Nothing - Sydney Shakespeare Festival
NineMSN - Internet Viral Campaign
Sniper - Newtown Theatre
NineMSN - Internet Viral Campaign
Fosters (UK) - TVC
Allianz - Corporate Video
Nokia - TVC
TAB - TVC
Foxtel - TVC
Evonik - TVC
Target - TVC
Capital One - TVC
BOC Corporate Film
And many many more!…